TPO 第18套口语 Question 6 重新选题

听力材料

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Using points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

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1、题目关键词：points and examples, explain, influence

2、答题要领：

(1)summarize the two characteristics of target customers briefly.

(2)use specific examples to explain each of them.

3、听力材料要点：

(1)Age. The example of toy cars. Show the advertisements during children's television shows.

(2)Geographic location. Companies who make boats. Advertisements near the lakes or rivers.

4、模板

(1)In the listening material, the professor mentions two characteristics of target customers.

(2)The first one is ... For example, ...

(3)The second one is ... For example, ...