TPO 第20套口语 Question 4 重新选题

阅读材料

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Franchising

Many popular and well-known business chains, such as fast food restaurants, use a practice known as franchising. In franchising, someone who wants to open a store or restaurant pays an established company for the right to use the company’s name and sell the company’s products. Selling an established, in-demand product that has immediate name recognition benefits the new business by reducing the risk that the business will fail. In exchange, the new business agrees to follow all of the standard practices of the company with the same it wants to use.

听力材料

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口语题目

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Use the example given by the professor, explain how franchising works.

答题辅导

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1、题目关键词： franchising

2、答题要领：

(1)Briefly state the main idea of the reading passage.

(2)Concentrating on the lecture given by the professor.When orally summarizing the lecture, test takers are supposed to include the main points and some key examples as well.

3、阅读材料要点：

(1) Franchising grants a newly-established business the right to use an established company's brand and sell its products.

(2) Franchising reduces the new-established businesses' risk and in exchange, the new business will have to abide by all the standards and practice of the established company.

4、听力材料要点：

(1)the professor gives an example about someone wanting to start a pizza business. the person can use a big and famous pizza company called Pizza Town since everyone knows Pizza Town already and the person is sure that pizza made by Pizza Town would sell well.

(2)in exchange, the person agrees to run his pizza store in the Pizza-Town way such as taste like Pizza Town pizza and so on.The person doesn't have much freedom and choices since the Pizza-Town pizza way generally works.

5、模板：

(1) In this set of materials, the reading passage is (the title of the reading passage) and the listening material is a lecture by a professor on the same topic. 当然，如果你觉得你的听力材料的理解率很高也不用谈及阅读材料中的内容。只是第一段说起来实在太easy了。

(2) In the reading passage, the university made an announcement that...本段可以省略，但是前提是你对于听力材料理解率很高，不会时间未到却无话可说了。

(3) In the lecture, the professor...不但要包括主要的观点而且最重要的是要包括教授举出的例子。